by Taro Okuda, President, Sony Life Insurance Co., Ltd.*
Life insurance is designed to turn tomorrows into certainties. Accordingly, when we provide life insurance to customers, we begin by painting a picture that depicts their future lives. We aim to provide optimal protection for each customer so that their dreams for the future remain intact even when the unfortunate occurs. Through consulting services based on each customer’s life plan, we seek to share with customers their dreams and wishes and their thoughts for their families, as well as their uncertainties and concerns for the future. But rather than simply sharing thoughts, we believe the new challenge for Sony Life lies in providing services as only Sony Life can that help customers realize their dreams and overcome their uncertainties. We see it as our mission as a life insurance company to provide the financial security and high-quality services that can help our customers lead secure lives and realize their dreams.
Our corporate slogan, LIFEPLANNER VALUE®, defines our resolve to accompany customers through each life stage and help them realize their dreams and live fulfilling lives. Through this resolve, which each of its employees pursues, Sony Life aims to be a company that earns the support and trust of its customers.
In addition to its customers, Sony Life values all its stakeholders, including employees, their families, local communities and shareholders, and strives continuously to have hope-filled tomorrows together with them all. As we work to build positive relationships with all the people who surround the company, we will aim to achieve healthy growth as we strive to raise the level of certainty of the security we provide.
*(excerpts from Sony Life's 2008 Annual Report)
Life insurance is designed to turn tomorrows into certainties. Accordingly, when we provide life insurance to customers, we begin by painting a picture that depicts their future lives. We aim to provide optimal protection for each customer so that their dreams for the future remain intact even when the unfortunate occurs. Through consulting services based on each customer’s life plan, we seek to share with customers their dreams and wishes and their thoughts for their families, as well as their uncertainties and concerns for the future. But rather than simply sharing thoughts, we believe the new challenge for Sony Life lies in providing services as only Sony Life can that help customers realize their dreams and overcome their uncertainties. We see it as our mission as a life insurance company to provide the financial security and high-quality services that can help our customers lead secure lives and realize their dreams.
Our corporate slogan, LIFEPLANNER VALUE®, defines our resolve to accompany customers through each life stage and help them realize their dreams and live fulfilling lives. Through this resolve, which each of its employees pursues, Sony Life aims to be a company that earns the support and trust of its customers.
In addition to its customers, Sony Life values all its stakeholders, including employees, their families, local communities and shareholders, and strives continuously to have hope-filled tomorrows together with them all. As we work to build positive relationships with all the people who surround the company, we will aim to achieve healthy growth as we strive to raise the level of certainty of the security we provide.
*(excerpts from Sony Life's 2008 Annual Report)
life plan
No comments:
Post a Comment